Maximally Minimalist

Are these watch straps seductively smooth? Yes. Are they astoundingly sturdy? Also yes. But the custom fit is what it's really all about. Size it once to your wrist, et voilà… your slick new watch band fits perfectly. No more fiddling with buckles every time you put on your watch - the fit is uniquely yours.

Gone are the days of trying to fold away that awkward, bulky tail. Once you’ve sized and installed it, you’ll have a watch strap precisely sized to your wrist, with no bulky tail and clean, minimalist lines. Classic, Clean and Custom.